Working on Your Business - Even When Your Business Is Working

It’s me again.

It’s been a while.

As soon as September arrived my plate became quite full, working with the most awesome clients and supported by some truly wonderful contractors.

My days quickly filled with sales and marketing planning;  performance scorecard creation; customer experience training and coaching programs; research and content writing; and web and social media management.

My evenings quickly filled with networking events, conferences, business dinners, and a soul-satisfying weekly meditation group.

This satisfying busy-ness, along with the everyday demands of raising a young family (including gradual entry into Kindergarten for my eldest; searching for and finding a new daycare for my youngest; and battling several cold and flu bugs as a result) has meant that my own business maintenance has been neglected.

So, like many, I’ve been reflecting on the past year and what I want or need to change in 2019. I’ve learned (or re-recognized) new skills and talents that I’m passionate about; come to the harsh realization of things I’m not so great at; and come to realise the need to work on your business - even when your business is working.

The very essence of what I do is helping businesses to achieve their revenue objectives by creating sales, marketing, and customer experience plans; working with clients on their businesses. And like a hairstylist who never books in for a styling; an accountant whose books aren’t up to date; and a master chef who lives off of fast food, I have not been gifting myself with the area of my expertise and I have not been working on my business.

Therefore, I’ve started by creating these actionable steps to get me working on my business again:

  1. Schedule and dedicate a minimum of  4 consecutive hours a week of solo time working on my business. This will include weekly goal-setting and execution, content creation, and vision work.

  2. Seek out a formal business mentor for accountability, brainstorming, and problem-solving.

  3. Put ideas into action by seeking or creating a Consultants Forum Group; for peer learning, sharing, and further accountability. (If you’re interested in learning more about this, please email me at shannon@sbmoconsulting.com).

Looking forward to another year of learning, reflection, connection and growth. You’ll be hearing from me again soon.